f a i t h * i n * f i c t i o n: Busy Fall Season for Books

f a i t h * i n * f i c t i o n

Monday, October 23, 2006

Busy Fall Season for Books

NYTimes has an article about the "superauthor" crush at the bookstore this fall.

There's a throw-away line in the article about some disappointments, one of which is Jed Rubenfeld's The Interpretation of Murder. Last week, the Wall Street Journal had an article about Henry Holt and Co. putting a lot of their eggs into that book's basket. It was a sobering piece about our "ability" to create a bestseller. The book got an $800,000 advance and huge marketing campaign, strong sales push...and has so far bombed. In part because of this book which B&N decided to throw almost their entire weight behind earlier this fall.

If you can track down the article I recommend it highly. (I think it was from Oct. 16.)